Iconnectwhatneedstoshiptodaywithwheretheproductisgoing,buildingwell-craftedexperiencesthatscale.

I’m naturally curious and tend to go deep on understanding how things work, especially when the problem is messy or unclear. In recent years, that’s meant building a strong understanding of how LLMs and agents work under the hood, and how that shapes the design of AI products and experiences.

B2B SaaS2025

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August

Helping teams make sense of complex campaign data

Designed a clearer way to work with campaign data, helping teams spend less time digging and more time optimizing performance while positioning the platform for $2M+ in potential additional revenue.

B2B SaaS2025

Analyze my sales trends in the past year

Making data analysis as easy as asking a question

Designed an data analytics experience that blends conversation with a more intuitive way to explore data, helping teams get to answers faster.

B2C2022
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Healthy Bowl

By Annie30 - 60 mins4.8(45)
VeganGluten Free

Kim’s Treats

By Kim M.20 - 40 mins4.7(24)
DessertsTreatsGluten Free

Cozy Curry

By Priya30 - 60 mins4.7(34)
South AsianFamily Style

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Korean Sticky Chicken

Hongdae Korean Kitchen

By Jiyun4.7(35)

Lemon Herb Chicken Wrap

Garden Spoon

By Nora4.9(45)

Rustic Mushroom Pasta

Pasta Nook

By Luca4.9(39)

Vegan Tiramisu

Sugar Nest

By Ash4.9(41)

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Between the Bread

By John30 - 60 mins4.9(45)
SandwichesSubsHalal

Sunny Harvest

By Maya25 - 45 mins4.8(43)
HealthyBowls

Olive Table

By Petros30 - 60 mins4.8(28)
MediterraneanFamily Style

Growing a marketplace that connects home chefs with customers

Designed the 0→1 experience for both sides of the marketplace, setting the foundation for it to grow to 2,000+ chefs across 9 provinces and 26 U.S. states.

Other Work

Creating a framework for designing AI agent personas

writing, AI, 2026

Making sense of AI agents and their impact on UX

writing, AI, 2026